Happy Birthday Teammates!

Best wishes for a wonderful birthday and a year filled with Happiness and Success. If you see any of our April birthday folks out and about please wish them a happy birthday!

April 1 – Roytarya Bussey – River Grille

April 4 – Terry Bowick – Tara Golf Maintenance

April 4 – Sai Dholakia – Administration

April 7 – Alvaro Figueroa – Monticello Golf Maintenance

April 11 – Phil Gates – Community Services

April 12 – Rena King – River Grille

April 12 – Jeanette Martin – River Grille

April 12 – Tybias Williams – Community Services

April 13 – Fredrick Morgan – Community Services

April 18 – Nancy Gaffney – Recreation Center

April 19 – Harold Willis – River Grille

April 21 – Fred Carter – Tara Golf Maintenance

April 22 – Callie Bryan – River Grille

April 25 – Justin Maynard – River Grille

April 26 – Bond Turner – River Grille

April 26 – Johnny Williams – Community Services

February Birthdays

“There is a difference between offering a service and being willing to serve. They may both include giving but only one is generous.” – Simon Senek (Author of Start With Why)

As a team, we are adapting a common mindset that we are indeed “willing to serve” with generosity (giving of our talents, kindness & attitudes) as we strive to provide remarkable experiences for every customer.  

Creating Customer Value with a Critical Eye on Opportunity

By Seth Godin

Here’s the thinking that leads just about every all-you-can-eat buffet to trend to mediocrity:

“Oh, don’t worry about how fresh the mashed potatoes are, after all, they’re free.”

Indeed, as far as the kitchen is concerned, each individual item on the buffet is ‘free’ in the sense that the customer didn’t spend anything extra to get that item.

The problem is obvious, of course. Once you start thinking that way, then every single item on the buffet gets pretty lousy, and the next thing you know, the customers you seek don’t come.

So, the hotel that says, “With this sort of volume… we do tend to encounter a slower pace with our free wireless internet,” has completely misunderstood how to think about the free internet they offer. It’s not free. In fact, it might be the one and only reason someone picked your $400 hotel room over that hotel down the street. Sure the hot water and the towels and the quiet room are all free in the sense that they’re included in the price, but no, they’re not free in the mind of the purchaser.

Successful organizations often beat the competition by turning the buffet problem upside down. “Let’s make these the best mashed potatoes in town–who knows, next time, that guy out front will bring his friends.”

The mashed potatoes aren’t free, the mashed potatoes, the wifi and everything else you do are an opportunity. The cheapest and most effective marketing you’ll do all year.